For Brokerages

The recruiting wedge
boutique brokerages
have been waiting for.

Every agent under your roof gets the same $549–$899/mo platform — branded as your brokerage, deployed in 48 hours, changing how they operate overnight.

Talk to us → See what your agents get

48h

From signed agreement to every agent onboarded

$0

Setup. No per-seat onboarding fee.

From $249

Per agent / month at enterprise tier

100%

White-label — your logo, your colors, your domain

The shift you've already noticed

Agents now choose where to hang their license based on
from what tools you give them.

The split-percentage conversation is over. Top producers walk into your office asking about your tech stack first — and they leave for the brokerage with the better one. Generic CRMs and Canva templates don't move the needle anymore. They want a platform that ships AI in their voice, scans listings in 3D from their phone, and looks like it was built by a brand that takes itself seriously.

That platform usually costs them $549–$899 a month out of pocket. You can make it free.

The boutique advantage

How smaller, sharper brokerages
distinguish themselves overnight.

The national franchises can match signing bonuses and split tweaks all day — that's how they win. They can't match an entire technology platform. Their tech committees take 18 months to ship a CRM update; we ship every two weeks. Pair your brand, your reputation, your culture with software that out-classes the franchises, and the recruiting pitch writes itself.

Recruiting pitch, redefined

‘Come work here and we'll give you the platform top agents elsewhere pay $899/mo for — included.' Your office becomes the obvious answer.

Retention you can measure

Agents who use the platform daily don't leave. Their entire client book, AI training, and brand presence lives inside your branded environment.

A brand worth showing

White-labeled apps, custom domain, your color palette, your logo, your headshot policy. Agents post screenshots — your brokerage is in every one.

What every agent under your roof gets

The full Newmarket Edge platform —
on day one.

No starter tier. No add-ons to bolt on. Every agent in your brokerage gets the equivalent of our $899/mo Edge plan — same AI, same scanner, same suite — deployed under your brand.

Agent mobile app

Branded with your colors. Client invites, showings, AI assistant, 3D scans — all in one.

Client mobile app

Each client downloads their own app — saved homes, showings, the agent's AI in their pocket.

Web command center

Desktop CRM that mirrors the mobile app. Designed for power-user agents who live at a screen.

AI assistant in their voice

Trained on each agent's FAQ + recordings + market expertise. Restricted to real estate — never goes off-script.

3D listing scans

Photorealistic walk-throughs from any iPhone. Unlimited at the brokerage tier.

Email Intelligence

Morning Brief, Nightcap, Weekly Brief — Jeeves reads their inbox and surfaces what matters.

Brand Studio

Branded social posts, email sigs, postcards — generated from each agent's brand palette.

Public listings + agent profiles

Every listing posts to newmarketedge.com under your brokerage; every agent has a public profile page.

Compliance dashboard

Brokerage-level audit log. Every AI conversation, every consumer disclosure, every milestone — searchable.

SSO + bulk provisioning

Google, Microsoft, or Okta. Add or remove agents with one click — billing reconciles automatically.

White-label everything

Your logo, your domain (e.g. apps.yourbrokerage.com), your invite landing page, your push notifications.

Dedicated CSM

A real human on your account from day one. Quarterly business reviews, custom training, agent migration help.

Bundled benefit

Studio websites at member pricing —
for every agent under your roof.

Newmarket Edge Studio builds premium custom agent websites — Three.js, GSAP, editorial pacing, real-time data. Agents at your brokerage qualify for member pricing automatically, without joining the platform first. The savings show up on every site we build for one of your agents.

Studio Foundation

A premium agent site — yours, professionally built.

Standalone setup$749$399
Standalone monthly$449/mo$249/mo
Saved: $350 setup + $200/mo

Studio Signature

Custom design. Editorial pacing. The site agents notice.

Standalone setup$1,250$699
Standalone monthly$749/mo$449/mo
Saved: $551 setup + $300/mo

Studio Cinematic

Three.js. GSAP. Real-time data. The site they remember.

Standalone setup$2,500$1,250
Standalone monthly$1199/mo$699/mo
Saved: $1,250 setup + $500/mo

Every Studio site includes a personal AI trained on the agent's voice — tier-graded for depth — embedded directly on their website. Agents at your brokerage qualify for member pricing automatically.

Brokerage pricing

One number,
full platform per seat.

Per-agent monthly. No setup fee. No per-seat onboarding charge. Annual plans available. Pricing decreases as you scale.

26–50 agents

Brokerage Small

$349/ agent / mo

Or $3,490/yr per agent — two months free

51–150 agents

Brokerage Mid

$299/ agent / mo

Or $2,990/yr per agent — two months free

150+ agents

Brokerage Enterprise

CustomFloor: $249/agent/mo

Negotiated per brokerage — volume + commitment based

Common questions

Things
we get from brokerages.

How fast can you onboard our brokerage?

48 hours for a brokerage under 50 agents — your branded environment is live, every agent has logged in, and the first batch of trainings is scheduled. For 50–150 agents, plan on a week. Enterprise is 2–3 weeks depending on SSO complexity.

Do we retain ownership of agent data?

Yes. Your brokerage owns every client record, every AI training conversation, every scan, every transaction. If an agent leaves, their book stays with the brokerage by default — configurable per your policy.

What happens if an agent leaves the brokerage?

Their seat is deactivated, their client roster transfers to whoever you designate, and they keep their personal AI training (which is theirs, not yours). Billing adjusts on the next cycle.

Can we white-label everything — including the apps?

Yes. Both mobile apps ship under your brokerage name and bundle ID, with your custom domain (e.g. apps.yourbrokerage.com), your push notification icon, your invite landing page. Agents see your logo at launch, not ours.

What about compliance — Fair Housing, MLS rules, agency disclosure?

Newmarket Edge has a built-in immutable rule set that every AI interaction is bound by — Fair Housing, SB 1001 (agency-AI disclosure), MLS attribution, agency relationship rules. Your compliance dashboard logs every AI conversation, every disclosure surfaced, every consumer-facing message.

Can we integrate with our existing back-office tools?

We support webhook + API integration with most transaction management, commission split, and back-office systems. SSO covers Google, Microsoft, and Okta. Custom integrations are part of the enterprise tier.

What if our brokerage has fewer than 26 agents?

That's our team-tier range. We have four team plans starting at 2 agents — same platform, slightly different pricing structure. Reach out and we'll point you to the right plan.

Ready to talk?

One conversation,
and we'll send a deck.

Tell us your agent count, your markets, and your timeline. We'll come back with pricing, a deployment plan, and a side-by-side of what your brokerage looks like on the platform.

Email the team →See platform pricing

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